"Watch the Concert on Live Broadcast"... NS Home Shopping's Year-End Concert Special Broadcast
[Asia Economy Reporter Lim Chun-han] NS Home Shopping announced on the 15th that it will hold a year-end concert special broadcast on 'Hwak!MD' to mark one month since the launch of its live commerce 'Enrabang.' Hwak!MD is a live commerce broadcast where product planners (MDs) sell products directly without professional hosts, and it has received positive reviews with 8,000 viewers per session.
The special broadcast will be held from 7 PM in the form of an online concert. Maria, the first foreigner to advance to the semifinals of a competitive entertainment program, and Jang Sung-min, a shopping host who gained attention for singing, will appear and perform on stage. There will also be a special stage by MD Jo Hyun-hwak and a viewer participation quiz corner.
Enrabang will offer the 'The Clearer Color Mask' in an exclusive package consisting of a basic set of 50 masks plus an additional 20 masks. During the broadcast, customers who leave purchase verification comments will be entered into a draw to win one of three 'BHC Chicken Set Mobile Coupons,' and among customers who actively participate in the year-end concert chat, 20 will be drawn to receive 'Starbucks Mobile Coupons' in an event.
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An NS Home Shopping official said, "We have prepared a new concept of a cozy year-end concert so that viewers can enjoy the concert excitedly together," adding, "We will ensure that customers visiting Enrabang can have a more satisfying shopping experience through reliable products confidently recommended by the responsible MDs as well as solid content that the whole family can enjoy."
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