SPC Group Conducts Non-Face-to-Face Goods Donation Campaign with Employee Participation

On the 30th of last month, at the Yangjae Comprehensive Social Welfare Center in Yangjae-dong, Seoul, SPC Group Executive Director Baek Seung-hoon (center in the photo), Milal Welfare Foundation Milal Goodwill Headquarters Director Han Sang-wook (left in the photo), and Seocho-gu Yangjae Comprehensive Social Welfare Center Manager Park Sung-kyun (right in the photo) are posing for a commemorative photo during the donation ceremony of proceeds from the 'SPC Group Employees Donation Campaign'. Photo by Baek Seung-hoon

[Asia Economy Reporter Lim Hye-seon] SPC Group announced on the 1st that it conducted a ‘Contactless Employee Goods Donation Campaign’ and donated 10 million KRW from the proceeds of goods sales.

This campaign is a unique social contribution activity planned to encourage participation from the MZ generation, who have become accustomed to online activities, amid reduced donations and volunteer work due to restrictions on face-to-face activities.

To this end, the SPC Happy Volunteer Group collected about 640 items from SPC Group employees from October 6 to 15. The donated items were sold on online secondhand trading platforms and at the Goodwill Store Gangnam Seum Branch, and the proceeds, combined with company donations, amounted to a total of 10 million KRW, which was donated to Yangjae Comprehensive Social Welfare Center and the Milal Welfare Foundation Goodwill Store.

The donated funds will be used to support vulnerable groups in Seocho-gu and to support jobs for disabled workers at the Goodwill Store. Since 2018, SPC Group has been conducting goods donation campaigns at its headquarters, donating a total of about 6,400 items.

Meanwhile, as part of this contactless social contribution, SPC Group is conducting the ‘SPC Happy Share Campaign’ through the Happy Point application (hereinafter Happy App). Until the 31st, customers can leave supportive comments or share stories posted on the Happy App, and SPC Group will accumulate a certain amount and donate it on behalf of customers in this customer participation social contribution. The donation will be used for environmental improvement costs for children in vulnerable housing conditions. (End)

This content was produced with the assistance of AI translation services.