Participation in the 2021 Small Giant Farmers Daejeon. [Image source= Hapcheon-gun]

Participation in the 2021 Small Giant Farmers Daejeon. [Image source= Hapcheon-gun]

View original image

[Asia Economy Yeongnam Reporting Headquarters Reporter Choi Soon-kyung] Hapcheon-gun, Gyeongnam announced on the 30th that it participated in the Small but Strong Farmers Expo held at COEX.


The Small but Strong Farmers Expo refers to 강소농 (Gangsonong), meaning "small but strong farmers." It signifies small-scale agricultural management entities that, despite their size, continuously develop their capabilities, possess differentiated competitiveness, and consistently practice management innovation.


Hosted by the Rural Development Administration, the 2021 Small but Strong Farmers Expo featured agricultural product exhibitions and promotions for consumers, buyer consultations, seminars, and involved over 3,000 participants nationwide, including small but strong farmers, consumers, and buyers. The event was held simultaneously online and offline under the theme of on-tact meetings between small but strong farmers and consumers.


The Hapcheon-gun Small but Strong Farmers Association operated a booth to promote agricultural and specialty products. In particular, agricultural corporations Bammari and Nanum showcased Yulpi rice cakes and Bugak with various products and neat packaging designs that attracted consumers' attention.



Lee Jae-sook, Director of Agricultural Guidance Division, said, “Through this Small but Strong Farmers Expo, we hope that the small but strong agricultural and specialty products of Hapcheon-gun will be widely recognized, providing an opportunity to increase income. Next year, we will establish various support systems tailored to regional characteristics to foster excellent small but strong farmers.”


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing