Samhwa Paint Announces 2022 Color Nuance of the Year 'Time Warp'

Proposal of '5 Colors' Keywords Expressing Stability, Growth, and Expansion of a New Worldview

Samhwa Paint's 2022 Color Nuance 'Time Warp' [Photo by Samhwa Paint]

[Asia Economy Reporter Kim Jonghwa] Samhwa Paint Industrial Co., Ltd. Color Design Center has selected the keyword for this year's color nuance for 2022 as 'Time Warp' and proposed five colors.

Time Warp refers to a phenomenon where past or future events coexist in the present. The year 2022 was chosen as the keyword for this year's color nuance because it is expected to be a year that realizes the future vision of the digital age while living in the present. It also implies that individuals in the nano society will experience different times depending on how they respond to these changes.

The five colors expressing Time Warp are Spice Beige, Fuscia, Teal Black, Garden Leaf, and Sky Blue.

At the center of the five colors, Teal Black represents both ongoing uncertainty and the expansion of the unknown. Fuscia symbolizes hyper-personalization and the super-gap of growth, while Garden Leaf signifies the value of sustainability, which has become more important in the digital age. The supporting colors, Spice Beige and Sky Blue, symbolize stability, essence, and composure.

Samhwa Paint's 'Color Nuance of the Year,' derived from global trends and future lifestyle analysis, differs from the 'Color of the Year' and refers to a color flow applicable to various fields related to color design such as architecture, interior design, automobiles, home appliances, and the IT industry, rather than designating a single trendy color.

Lee Sanghee, head of Samhwa Paint Color Design Center, said, "Color nuance focuses on color series that show the most significant increase in importance and influence in color change trends such as global research, conveying the message we want to deliver in 2022 from the perspective of Samhwa Paint Color Design Center," adding, "We look forward to 2022, actively leading simultaneous growth and change along with Time Warp colors." More detailed information about the '2022 Color Nuance of the Year' can be found on the Samhwa Paint Color Design Center website.

This content was produced with the assistance of AI translation services.