SKT Provides Highway Information with AI 'Nugu'
[Asia Economy Reporter Seulgina Cho] SK Telecom announced that it has signed a business agreement with Korea Expressway Corporation and will start providing highway-related information services through its artificial intelligence (AI) platform ‘NUGU’ beginning on the 8th.
The highway information provided by SK Telecom and Korea Expressway Corporation to customers includes over 600 items such as ▲highway safety ▲rest area operations ▲driving tips ▲tourist information, all of which can be accessed via voice on any device or service supported by NUGU, including ‘TMAP x NUGU’, ‘NUGU auto’, ‘T phone x NUGU’, and ‘NUGU speaker’.
Customers who wish to use highway information can simply ask necessary questions on various NUGU devices and services, such as “Aria, what should I do if there is an accident on the highway?”, “Aria, tell me how to pay unpaid highway tolls”, or “Aria, how should I drive when it snows?”.
SK Telecom and Korea Expressway Corporation expect that through this service, customers will be able to check highway information more easily and conveniently via the AI platform, instead of having to confirm it through call centers, service offices, or the internet as before.
Additionally, to commemorate the launch of this service, SK Telecom will hold an event for ‘TMAP x NUGU’ users until November 21. Customers who want to participate in the event can say the event message “Aria, what should I do if there is an accident on the highway?” on TMAP. Then, they can register their participation information on the event page. Participants will be entered into a draw to win Hi-Pass devices (100 people) and SK Energy fuel gift certificates worth 10,000 KRW (300 people).
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Hyun-A Lee, head of SK Telecom AI&CO, said, “We are pleased to provide highway information conveniently to customers through ‘NUGU’,” and added, “We will continue to pursue ‘NUGU Everywhere’ to offer customers a convenient life anytime and anywhere.”
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