Pulmuone Promotes ESG Management Through YouTube Channel 'Yeonggu's Black Stone'
[Asia Economy Reporter Seungjin Lee] Pulmuone announced on the 25th that broadcaster Jo Young-gu was selected as the first company to be featured on his YouTube channel ‘Younggu’s Black Rock,’ where he visits ESG (Environmental, Social, and Governance) sites in person to introduce them, showcasing Pulmuone’s ESG management.
The YouTube channel ‘Younggu’s Black Rock’ is an ESG company exploration content parodying the world’s largest investment firm ‘BlackRock.’ Jo Young-gu visits outstanding ESG companies in person to assess their commitment to ESG practices and decides whether to invest after verifying their dedication to environmental, social, and governance aspects.
‘Younggu’s Black Rock’ chose Pulmuone as the first company to visit. Pulmuone has earned an integrated ESG A+ rating for four consecutive years at the ‘2020 ESG Excellent Company Awards’ hosted by the Korea Corporate Governance Service (KCGS) and received the top prize in the ESG category in 2020.
In the video released by ‘Younggu’s Black Rock,’ Jo Young-gu visited Pulmuone’s tofu factory in Eumseong, Chungbuk, and its Seoul office to explore the sites and conduct interviews with ESG officers to examine Pulmuone’s commitment to ESG management.
In the environmental sector, the video introduces eco-friendly policies such as plant-based foods, eco-friendly packaging, and energy-saving policies. In the social contribution sector, it showcases initiatives like the Ganghwado Our Village social contribution and the Right Food Campaign. In the governance sector, it highlights the board system and the high ratio of outside directors.
Oh Kyung-seok, Executive Director in charge of Pulmuone’s Right Mind Management, said, “Pulmuone has been practicing ESG management even before it became a global management trend. We hope that through this Younggu’s Black Rock content, the excellence of Pulmuone’s ESG management will be widely recognized.”
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Meanwhile, Pulmuone has been operating an ‘ESG Committee’ under the board of directors since 2017 to carry out systematic and professional ESG activities, a committee that many domestic companies are now considering establishing. The ESG Committee, composed of three outside directors, identifies important ESG issues and reviews and advises on sustainable management strategies and directions.
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