10 Corso Como Seoul to Host 'Jacquemus' Pop-up Store

[Asia Economy Reporter Lim Hye-sun] 10 Corso Como Seoul, the concept store of Samsung C&T Fashion Division, announced on the 25th that it will open a pop-up store for the French brand ‘Jacquemus’.

Jacquemus, launched in France in 2009, was named after the surname of the mother of the brand’s founder and creative director, Simon Porte Jacquemus.

10 Corso Como Seoul will open the Jacquemus pop-up store on the 3rd floor of the Cheongdam branch, covering approximately 100㎡ (30 pyeong), until December 19. Under the theme ‘La Montagne (The Mountain),’ it expresses nature reminiscent of mountains and sky. The store sensibly showcases the brand’s worldview, focusing on the men’s and women’s collections for this fall and winter season, as well as the bag collection including tote bags, shoulder bags, and mini bags.

Additionally, navy, gray, and pink logo hoodies, which were previously only available on the Jacquemus online store, will be sold in limited quantities.

In celebration of the 30th anniversary of 10 Corso Como Milan, the headquarters concept store, 10 Corso Como Seoul also released special collaboration products. These include short-sleeve T-shirts in collaboration with Maison Kitsun? and Sacai, as well as tote bags co-created with A.P.C, Maison Kitsun?, and Sacai.

This content was produced with the assistance of AI translation services.