3rd Quarter Global Smartphone Market Shrinks Due to Chip Shortage... Samsung Ranks 1st

Market Research Firm Canalys Announces Q3 Report

[Asia Economy Reporter Eunmo Koo] Due to the prolonged shortage of semiconductor chipsets, the global smartphone market in the third quarter has shrunk compared to a year ago. Analysts say it will take at least another year for the chipset supply and demand balance to be achieved.

Due to the prolonged shortage of semiconductor chipsets, the global smartphone market in the third quarter has shrunk compared to a year ago. Analysts say it will take at least another year for the chipset supply and demand balance to be achieved.

According to market research firm Canalys on the 15th (local time), the global smartphone shipments in the third quarter (July to September) of this year were tentatively estimated to have decreased by 6% compared to the same period last year.

Ben Stanton, Chief Analyst at Canalys, explained, "The chipset shortage is showing signs of easing," adding, "Smartphone manufacturers are striving to maximize production, and chipset manufacturers are raising prices to curb excessive orders." Nevertheless, the chipset shortage is expected to continue until next year, and manufacturers are also expected to reluctantly raise smartphone prices considering high shipping costs.

By manufacturer, Samsung Electronics maintained its leading position with a market share of 23%, the same as last year. Apple reclaimed the second place with a market share of 15%, up 3 percentage points from 12% in the third quarter last year, driven by strong initial demand for the new smartphone 'iPhone 13' series.

On the other hand, Xiaomi, which was second during the same period last year, fell one rank to third with a market share of 14%. China's Vivo and Oppo both increased their market shares by 1 percentage point compared to last year, each holding 10%, following in fourth and fifth place respectively.

This content was produced with the assistance of AI translation services.