BBQ, Agreement for Establishing a Healthy Delivery Culture and Win-Win Cooperation with Franchise Stores

[Asia Economy Reporter Moon Hyewon] Genesis BBQ announced on the 7th that it will continue its efforts for mutual growth between the franchisor and franchisees by participating in the 'Business Agreement Signing Ceremony for the Establishment of a Healthy Delivery Culture.'

On the 6th, BBQ participated along with seven franchisors in the business agreement signing ceremony hosted by the Global Franchise Association, held at the CCMM Building in Yeouido, Yeongdeungpo-gu, Seoul.

BBQ expects that the introduction and activation of Gyeonggi Province's public delivery app, 'Baedal Teukgeup,' will reduce the cost burden on franchisees suffering from high delivery fees due to the monopoly of existing delivery app markets, thereby promoting mutual growth and coexistence between the franchisor and franchisees.

BBQ has been carrying out various activities for mutual growth with its franchisees. In particular, last August, through 'Nego Wang,' BBQ's own app recorded 2.6 million subscribers, realizing coexistence by reducing app fees. Since then, BBQ has actively promoted its app to help families reduce the fee burden incurred from delivery.

A Genesis BBQ official said, "We hope that this business agreement will establish a fair delivery culture and become an opportunity for both franchisors and franchisees to be satisfied," adding, "As a leading company in the food service franchise industry, it is meaningful that BBQ can further strengthen coexistence with its families through continuous efforts, and we will continue to take the lead in spreading and establishing a culture of mutual growth between franchisors and franchisees."

This content was produced with the assistance of AI translation services.