Limited Edition Annual Pass 'First to Play' for LEGOLAND Korea Resort.

Limited Edition Annual Pass 'First to Play' for LEGOLAND Korea Resort.

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[Asia Economy Reporter Yuri Kim] Legoland Korea Resort, which announced its opening on Children's Day next year, revealed on the 1st that its limited edition annual pass, the 'First to Play Pass,' sold out completely on the official sale launch day, prompting a decision to supply additional quantities.


The 'First to Play Pass' is a limited edition annual pass released to commemorate the opening of Legoland. Priced at 149,000 KRW, it offers the benefit of experiencing Legoland Korea Resort during the soft opening period before the official opening. Unlike the regular annual pass of Legoland Korea Resort, which is issued only online, this pass is issued in the form of a physical card.


Legoland Korea Resort began selling the 'First to Play Pass' on the 29th of last month, one day before the official sale, exclusively to customers subscribed to their newsletter. The company stated, "The official sale was scheduled to start on September 30, but thanks to the enthusiastic response from early bird customers starting the day before, all tickets prepared for the official sale day were sold out," adding, "we have secured additional quantities of the limited edition annual pass to provide more customers with the opportunity to purchase."


A representative of Legoland Korea Resort said, "The strong consumer interest in the limited edition annual pass seems to be due to the benefit of being able to use Legoland before the official opening next year," and added, "We will make every preparation to meet expectations before the opening."



Meanwhile, Legoland Korea Resort is being built on Jungdo Island in Chuncheon-si, Gangwon Province, becoming the first Legoland located on an island. It will feature seven Lego-themed zones including Bricktopia, Brick Street, Lego City, Lego Ninjago World, Pirate Seas, Lego Castle, and Miniland, with various rides and attractions. Both the Legoland theme park, currently in the final stages of completion, and the Legoland Hotel, under construction since February, will be available in their completed forms next year.


This content was produced with the assistance of AI translation services.

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