Samsung to Launch 5G Phone in 100,000 KRW Range? Responding to Chinese Low-Cost Competition with 'Galaxy A13 5G'

[Asia Economy Reporter Eunmo Koo] Samsung Electronics is continuously lowering the prices of its 5G smartphones to strengthen its response against the low-price offensive from Chinese manufacturers.

On the 31st (local time), IT specialized media SamMobile reported that Samsung Electronics is developing the 'Galaxy A13 5G (model number SM-A136B)'.

SamMobile predicted that considering the price of the 'Galaxy A12' was under $180 (about 210,000 KRW) in the US and under €170 (about 230,000 KRW) in Europe, the price of the A13 5G will be set below $200 (about 230,000 KRW). Additionally, considering that the A12 was released in December last year, the A13 5G is expected to be unveiled by the end of this year or early next year.

So far, almost nothing is known about the specifications of the A13 5G. Based on the specs of the A12, it is expected to offer an improved processor, RAM, and display. The previously released A12 features a 6.5-inch HD+ LCD display, a MediaTek Helio P35 processor, and comes with 2GB, 3GB, 4GB, or 6GB of RAM and 32GB, 64GB, or 128GB of internal storage.

Additionally, it is equipped with a quad camera setup on the rear, including a 48-megapixel main camera, and an 8-megapixel selfie camera on the front. It has a large 5000mAh battery and supports 15W fast charging.

Following the launch of its 3rd generation foldable phone last month, Samsung Electronics is introducing various mid-to-low priced smartphones to counter the low-price offensive from Chinese manufacturers. In South Korea, it is known that the 5G smartphone 'Galaxy A22 5G' will be released as an LG Uplus exclusive model priced in the 200,000 KRW range.

This content was produced with the assistance of AI translation services.