Galleria百 to Start Full Sales of Chuseok Gift Sets from the 3rd of Next Month
[Asia Economy Reporter Yuri Kim] Galleria Department Store announced on the 29th that from the 3rd to the 20th of next month, all branches' food halls will begin the main sales of the '2021 Chuseok Gift Sets.'
The key themes of Galleria Department Store's 2021 Chuseok holiday gift sets are 'Hansangcharim' (a full Korean table setting) and 'Subscription Sets.' They have prepared 'Hansangcharim' gift sets composed of various ingredients such as Korean beef and fruits, as well as 'Subscription' gift sets that deliver fresh food weekly.
The representative product of the Chuseok Hansangcharim set is the 'Healthy Autumn Set,' themed around autumn health, consisting of Korean beef, Songuihyang mushrooms, abalone, Shine Muscat grapes, and apple mangoes. They also prepared a 'Simple Holiday Set' for customers who find grocery shopping burdensome due to social distancing. This set includes ready-to-eat meals and Korean beef and fruits, allowing families to enjoy a simple holiday meal together.
For the first time this Chuseok, Galleria is introducing a 'Fresh Food Regular Subscription Gift Set' at the luxury hall. This subscription gift set allows gifting fresh foods such as special cuts of Korean beef, seasonal fish, and seasonal fruits once a week for up to three deliveries. The advantage is that fresh foods can be received in portions as needed, maintaining freshness, and the product and number of deliveries (1 to 3 times) can be changed upon request. Applications are on a first-come, first-served basis, and the application period is from September 3rd to 20th.
Gift sets reflecting eco-friendly trends also attract attention. They offer fruit gift sets certified as low-carbon by the Ministry of Agriculture, Food and Rural Affairs, such as low-carbon melons grown by low-carbon farming methods, apple and pear sets, and low-carbon Shine Muscat sets. Additionally, eco-friendly recycled products such as eco-bags and cooler bags made from fabric recycled from PET bottles are also introduced.
The number of wine gift set items has increased by 25% compared to last Chuseok. Representative products include the 'Petrus Collection Set,' a French Bordeaux wine enjoyed by President Kennedy and others, featuring three vintages of Ch?teau Petrus. The 'Screaming Eagle Collection Set,' regarded as the top American cult wine, is also offered in limited quantities.
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To strengthen online sales, Galleria provides the 'KakaoTalk Gift' service in addition to Galleria Mall. On 'KakaoTalk Gift,' a variety of sets are offered, ranging from affordable sets in the 30,000 KRW range to premium sets in the 1,000,000 KRW range. Representative products include the Pure Traditional Korean Beef Set, Shine Muscat Apple Mango Set Jin (眞), and Natural Songi Set.
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