Saemaeul Geumgo, Major Banking Overhaul... "User-Friendly Screens"
[Asia Economy Reporter Song Seung-seop] Saemaeul Geumgo is improving the user interface (UI) and user experience (UX) of personal internet banking and smartphone banking to enhance the convenience of non-face-to-face banking services.
The Saemaeul Geumgo Central Association explained that the screen has been simplified to focus on core information, improving usability while giving an innovative image. The revamped features will be applied starting from the 23rd.
Reflecting users' requests, convenience features such as ‘Frequently Used Deposit Accounts’, ‘Multi-Account Transfers’, ‘Asset Management Graphs’, and ‘Account Management’ have also been improved. When transferring funds, users can select open banking registered accounts as the existing deposit screen and open banking transfer screen have been integrated.
Services specialized for the elderly will also be revamped. Considering the cognitive and learning abilities of elderly users, a dedicated screen (Simple Mode) is provided. The contrast of color schemes is increased to enhance the readability of key information, and major services are arranged in a Metro UI (grid layout). In Simple Mode, major business services can be accessed with large fonts. When using Simple Mode, connection to a senior-exclusive customer center is also supported.
Additionally, to prepare for the untact environment, a non-face-to-face real-name verification service will be implemented. This enables electronic financial new registrations, digital OTP issuance, and subscription to exclusive deposit products without visiting branches.
Furthermore, the map-based exclusive product mall and timeline will be revamped. The changes will be applied sequentially from the UI and UX changes starting on the 23rd through mid-September.
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Park Cha-hoon, President of the Saemaeul Geumgo Central Association, emphasized, “Saemaeul Geumgo will provide functions and interfaces tailored to the customer age group to offer a new digital experience to the main customer base.”
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