Nongshim Kellogg's Hosts Non-Face-to-Face Race 'Protein Run'
[Asia Economy Reporter Lim Hye-sun] Nongshim Kellogg announced on the 9th that it will hold the 'Kellogg Protein Run' in collaboration with Animal Run, a domestic non-face-to-face marathon brand.
The 'Kellogg Protein Run' is a non-face-to-face race where participants complete one of the missions to recharge energy and elasticity during the ten-day certification period starting on the 21st. Even amid social distancing measures, anyone can easily participate by verifying their recorded data or photos through the application without being restricted by time or place. Additionally, a portion of the participation fee will be donated to provide balanced meals to children facing food insecurity due to COVID-19.
The participation missions are designed for many people to enjoy and consist of three options: a 10km run called 'Protein Run,' a 10,000-step walking challenge called 'Manbo Challenge,' and an indoor option called the 'Tant Challenge.' The 'Tant Challenge,' short for 'Elasticity Training Challenge,' involves selecting one pose from given options after activities that enhance body elasticity such as yoga, Pilates, or home training, and submitting a verification photo.
The participation fee is 25,000 KRW, and from the 9th, 2,000 participants will be recruited on a first-come, first-served basis as pre-registrants through the crowdfunding platform Wadiz. All participants will receive a commemorative medal and stickers for the Kellogg Protein Run, as well as energy-boosting items during the mission such as the 'Kellogg Protein Bar' and 'Protein Granola Sachet (50g).' Furthermore, the first 300 super early birds to register will receive a 20% discount on the participation fee and an additional 'Kellogg Protein Granola Shake.'
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The Nongshim Kellogg protein products provided to participants of this Kellogg Protein Run include 'Protein Granola,' 'Protein Granola Bar,' 'Protein Bar K,' and 'Protein Granola Shake.'
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