Musinsa Offers 60% Discount on Maison Kitsune Products During Live Broadcast
[Asia Economy Reporter Lim Hye-seon] Online fashion store Musinsa announced on the 9th that it will hold a 'Musinsa Live' broadcast offering up to 60% discounts on popular products from the French contemporary brand Maison Kitsun?.
During the Musinsa Live broadcast at 8 PM on the 11th, Musinsa Boutique will sell various tops and accessories from Maison Kitsun?, including t-shirts, sweatshirts, and cardigans, which were 100% directly purchased, at discounts of up to 60%. Additionally, to commemorate this broadcast, an extra 10% discount coupon will be provided, offering up to 15,000 KRW off.
Musinsa plans to gift a Maison Kitsun? Tricolor Fox Tote Bag by lottery to customers who leave questions and comments during the live broadcast. Furthermore, customers in Seoul and the metropolitan area who complete their orders by the end of the live broadcast at 9 PM will be eligible for a dawn delivery service, allowing them to receive their products by 7 AM the next day.
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Musinsa Live is a live commerce broadcast that emphasizes fashion expertise and high-quality production. Experts in fashion styling, such as influencers, models, and editors, host the show to provide information about brands, products, styling tips, and wearing reviews. The Lee live broadcast held in July recorded sales of 150 million KRW within 60 minutes of the broadcast and gained popularity with a purchase conversion rate of 14%.
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