Leaked Detailed Information of the Upcoming 'Galaxy Z Fold3'... Disappointing Unpacked Event View original image

[Asia Economy Reporter Eunmo Koo] With less than a week remaining until Samsung Electronics' second half new product launch event, 'Galaxy Unpacked,' detailed specifications of the products have been leaked continuously, making this Unpacked event seem somewhat lackluster.


On the 6th (local time), IT specialist media PhoneArena and others, citing IT tipster Ronald Quan, revealed detailed information about Samsung Electronics' next-generation foldable smartphone, the 'Galaxy Z Fold3.'


Summarizing the information released so far, the Z Fold3 features a 6.2-inch Super AMOLED cover display and a 7.6-inch internal display. Both screens support a 120Hz refresh rate.


The foldable display is equipped with 'Gorilla Glass Victus,' known to have twice the scratch resistance compared to 'Gorilla Glass 6,' protecting the display from damage. The Z Fold3's display has reportedly undergone testing to withstand 200,000 folds without issues. This 200,000 folds equate to folding and unfolding 100 times daily for five years.


As already known, the internal screen will be the first foldable phone to apply 'Under Display Camera (UDC)' technology. The camera is placed beneath the screen, making the camera area almost invisible and enabling a full-screen experience. The rear is equipped with a triple camera setup.


The smartphone's core application processor (AP) is Qualcomm's Snapdragon 888 chipset, paired with 12GB of RAM and either 256GB or 512GB of storage capacity. MicroSD cards are not supported.


The weight is expected to be 271g, 11g lighter than its predecessor. Additionally, it will be the first foldable phone to support the S Pen (stylus), feature IPX8-rated water resistance, and include a 4400mAh battery supporting fast wired charging via a USB-C port.

Will Samsung Electronics' All-in on Foldables Pay Off in the Second Half?

Samsung Electronics plans to declare the popularization of foldable phones and solidify its position as a leader in foldables through the Galaxy Unpacked event in the second half. At the Unpacked event scheduled for the 11th, a large number of new products will be unveiled, including the next-generation foldable phones Z Fold3 and 'Galaxy Z Flip3,' as well as the smartwatch 'Galaxy Watch4' and wireless earbuds 'Galaxy Buds2.'


Samsung Electronics' smartphone strategy for the second half is an all-in on foldable phones. They will not release a Galaxy Note series in the second half and will focus on foldables. Currently, Samsung holds the number one global smartphone market share, but in the flagship segment, it trails Apple. Especially in the 5G smartphone market, Samsung's sales share is 14%, behind Apple's 54%. However, the story is different in the foldable phone market. Samsung leads with a 73% market share (based on shipments) in the entire foldable phone market.


The success of foldable phones in the second half is expected to determine whether Samsung can maintain its title as the 'number one smartphone market share' holder. Samsung is expected to price the new foldable phones about 20% lower than their predecessors, leading to the full-scale growth of the foldable phone market. Since there will be no Galaxy Note series this year, these foldable phone lineups will serve as Samsung's main models in the second half. The Z Fold3 is expected to be priced around 1.99 million KRW, and the Z Flip3 around 1.28 million KRW.



Earlier, Sungkoo Kim, Executive Vice President of Samsung Electronics' Wireless Business Division, stated during the Q2 earnings conference call, "In the second half, we will focus on popularizing foldable phones and expanding sales volume." He added, "For new models, we have enhanced product completeness and innovation tailored to customer characteristics and will provide differentiated user experiences suited to the foldable form factor." He further said, "In addition to product competitiveness, we will actively promote flagship marketing and expand in-store displays. Through this, we expect to significantly increase sales volume, achieve economies of scale, and secure profitability through optimized product design."


This content was produced with the assistance of AI translation services.

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