NS Home Shopping Signs Business Agreement with Gangwon-do to Expand Sales Channels for Agricultural Specialties

NS Home Shopping signed a business agreement with Gangwon Province to expand sales channels for agricultural specialty products.

[Asia Economy Reporter Lim Chun-han] NS Home Shopping announced on the 6th that it has signed a business agreement with Gangwon Province to 'expand sales channels for agricultural specialty products.'

Through this agreement, NS Home Shopping and Gangwon Province plan to promote ▲collaboration to discover excellent agricultural specialty products from Gangwon ▲development of sales channels and activation of marketing through TV home shopping and T-commerce ▲support for entry into NS Mall and establishment and operation of a Gangwon agricultural specialty product brand hall (tentative name) ▲cooperation to revitalize the local economy of Gangwon through travel products and rural experience tourism.

Previously, NS Home Shopping introduced excellent products from Gangwon, such as Gangwon Namulbap and premium rice Cheorwon Nuri-hwi Gohyangchal, presented by the Gangwon Agricultural Technology Institute, receiving positive responses from customers.

Jo Hang-mok, CEO of NS Home Shopping, said, “We will fully utilize our industry's best product commercialization experience and quality control capabilities to support the development of sales channels and marketing activation for Gangwon farmers,” adding, “We hope this business agreement will become an excellent example of win-win cooperation between local governments and distribution companies.”

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