11st, 1% Donation on Purchase of Eco-Friendly Delivery Box Products

11st is holding the Happy Credit event where 1% of the purchase amount is automatically donated when buying products delivered in eco-friendly packaging boxes.

[Asia Economy Reporter Lim Chun-han] 11st announced on the 3rd that it will hold the Happy Credit event, where 1% of the purchase amount is automatically donated when purchasing products delivered in eco-friendly delivery boxes.

Happy Credit is SK Telecom's ESG (Environmental, Social, and Governance) point donation program, and customers can participate by purchasing products from social enterprises and small and medium-sized merchants through 11st's Happy Credit event. Starting this month, products shipped in eco-friendly delivery boxes within 11st have been newly added, enabling more customers to actively participate in donations through ethical consumption.

Since November last year, 11st has showcased about 120,000 products from approximately 20,000 social enterprises and small and medium-sized sellers through the Happy Credit event, accumulating more than 260 million KRW in Happy Credits.

An 11st official said, “Through the expansion of the Happy Credit event, we hope that more customers will empathize with issues ranging from coexistence with small merchants to environmental concerns and actively participate in ethical consumption and donations. We will continue to consider and introduce various ways to realize social value together with our customers.”

This content was produced with the assistance of AI translation services.