Due to COVID-19 and heatwave... CJ Olive Young's Immediate Delivery Service Orders Up 23%

A delivery person is receiving a product at a CJ Olive Young store.

[Asia Economy Reporter Lim Chun-han] As COVID-19 resurges and heatwaves with temperatures exceeding 30 degrees Celsius coincide, the demand for immediate delivery of cosmetics has surged.

According to CJ Olive Young on the 21st, the average daily number of 'Today Dream' orders from the 12th to the 20th increased by 23% compared to the average daily orders in July. Today Dream is an immediate delivery service first introduced by Olive Young in the industry in 2018.

Looking at the order types in the metropolitan area, 'Fast Delivery' and 'Three-for Delivery' orders increased by 26% and 24%, respectively. This is interpreted as a rise in demand to receive products during relatively relaxed weekday afternoons due to the expansion of remote work and the implementation of non-face-to-face classes. On the other hand, as outdoor activities decreased in the evening and return home times became earlier, 'Midnight Delivery' orders showed a 14% increase.

An Olive Young official said, "With the recent strengthening of social distancing and the ongoing nationwide heatwave, Today Dream orders are rapidly increasing," adding, "We plan to continuously enhance customer convenience by utilizing Olive Young's strength of nationwide stores."

This content was produced with the assistance of AI translation services.