KT Revamps 'Olleh TV Kidsland' Instagram as an Educational Content Communication Channel
[Asia Economy Reporter Eunmo Koo] KT announced on the 20th that it has revamped the Instagram channel of ‘Olleh tv Kidsland’ into a ‘Kids Mom-Dad Communication Community.’
KT provides supplementary play materials called ‘Kidsland Worksheets,’ educational curriculum live broadcasts, and original content featuring Dr. Eunyoung Oh through the Kidsland Instagram channel for parents and children using Olleh tv Kidsland.
The Kidsland Worksheets were created based on consultations with various early childhood education experts and include parent guides from Dr. Eunyoung Oh’s ‘Kidsland Storybooks,’ designed to help children watch media content and then use it for learning.
The worksheets are divided into areas such as English, reading, nature encyclopedia, and economics, published biweekly, and structured into three difficulty levels to suit different ages and educational levels. Anyone can apply for the worksheets by following the Kidsland Instagram, liking, and commenting. The content is designed to be universal so that parents who are not subscribed to Olleh tv can also receive and use them.
The Kidsland Instagram channel will also offer live broadcasts related to educational content exclusively provided by Kidsland, such as Scholastic and Class 101 Kids. During the live broadcasts, know-how and methods to use Kidsland’s content more effectively for homeschooling will be shared, and parents’ questions will be answered in real time to address concerns and curiosities about ‘mom-and-dad style homeschooling.’
Additionally, original Olleh tv content ‘Kidsland Storybooks,’ directly produced with Dr. Eunyoung Oh’s participation, and popular Kidsland user reviews called ‘Jjin Review’ from mom cafes will be continuously updated on the Instagram channel to maintain active communication with parents.
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Kim Hunbae, Executive Vice President and Head of KT Media Platform Business Division, said, “As the changes in parenting environments brought by COVID-19 have made systematic homeschooling content more important, we revamped the Instagram channel focusing on reducing parents’ childcare burdens. We will lead the way in creating a quality parenting environment through Kidsland and continue to strengthen an open communication platform where parents’ concerns can be resolved and experts’ know-how can be shared.”
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