Photo by Starbucks Korea

Photo by Starbucks Korea

View original image


[Asia Economy Reporter Moon Hyewon] Starbucks Korea announced on the 1st that starting from the 6th of this month, it will implement a disposable cup-free store project for eco-friendly activities at four Starbucks stores in the Jeju region.


The project aims to reduce the use of disposable cups, encourage the use of reusable cups, and ultimately make the use of personal cups a habit in daily life.


Starbucks selected four stores?Jeju Seohaean-ro DT Branch, Jeju Aewol DT Branch, Jeju Chilseong Branch, and Jeju Hyeopjae Branch?as pilot stores and completed preliminary preparations for operating disposable cup-free stores by installing reusable cup return machines inside the stores.


At these stores, customers can use reusable cups by paying a deposit of 1,000 KRW when purchasing beverages.


Used reusable cups can be returned to the reusable cup return machines installed at the four Starbucks disposable cup-free stores and inside Jeju Airport. Once returned, the deposit is refunded to consumers in cash, Starbucks card balance, or Happy Habit points.


The collected reusable cups are safely and thoroughly cleaned through the following steps at a specialized cleaning institution: exterior condition inspection → preliminary washing → disinfectant soaking → high-pressure automatic washing → moisture removal and natural drying → UV sterilization drying.



From the 6th of this month to the 5th of next month, Starbucks plans to additionally reward 2 points per reusable cup for beverage orders at the four pilot stores in Jeju. They plan to expand the disposable cup-free stores to all stores in the Jeju region by October. If the use of reusable cups is expanded to all stores in Jeju, it is expected to reduce approximately 5 million disposable cups annually.


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing