Ottogi Launches Three Types of 'Crust Pizza'... Aiming to Expand Market Share

Three types of Ottogi Crust Pizza. (Photo by Ottogi)

[Asia Economy Reporter Seungjin Lee] Ottogi, the number one brand in the frozen pizza market, is strengthening its market share by launching new products.

On the 29th, Ottogi announced the release of three types of 'Crust Pizzas': ▲ Garlic Gorgonzola Cheese Crust Pizza ▲ Pepperoni Deluxe Cheese Crust Pizza ▲ Signature Extreme Corn Crust.

The three new products feature dough that has been cold-fermented for over 20 hours, filled generously with cheddar cheese and sweet corn cream. The sauce quantity has been increased by up to 20% compared to previous versions, and the pizzas are baked using a 'stone-baked' method in a high-temperature heated stone oven, capturing the flavor of freshly baked pizza from a wood-fired oven.

The 'Garlic Gorgonzola Cheese Crust' pizza is characterized by its rich taste and aroma, topped with blue gorgonzola cheese, mozzarella cheese, and garlic chips. The 'Pepperoni Deluxe Cheese Crust Pizza' and 'Signature Extreme Corn Crust Pizza' feature 'kielbasa sausage,' which has become a hot topic on social networking services (SNS), as a topping.

An Ottogi representative said, “Ottogi pioneered the domestic frozen pizza market and offers various products that perfectly suit Korean tastes. The three new products, with their chewy dough and rich fillings, will change the prejudice that frozen pizza dough tastes bad.”

This content was produced with the assistance of AI translation services.