Gukddeok, 5 New Retro Lineups Released... "Collaboration with Samjin and Goraesa Fish Cake"
[Asia Economy Reporter Hyunseok Yoo] Nostalgic elementary school tteokbokki (Gukddeok) announced on the 23rd that it has launched five types of the 'Gukddeok Newtro' line, capturing the sensibilities of the MZ generation.
While the existing original line gained great consumer response with its soft wheat rice cakes and sauce that adjusts spiciness and sweetness, the Newtro line improved fish cake quality through collaboration with premium fish cake brands Samjin Eomuk and Goraesa Eomuk. It also created unique textures by using various types of rice cakes.
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A Gukddeok representative said, “We are currently exporting to 30 countries worldwide, including the US, Europe, and the Middle East, and this year we aim to enter markets we have not previously challenged. We will continue to strive to develop products that align with the latest consumer interests and market trends, working hard to become a food brand recognized through reviews and word of mouth.”
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