Saenghwal Maekju Launches New Menu: 'Crispy Tender and Shrimp'

[Asia Economy Reporter Moon Hyewon] Handmade beer franchise Saenghwal Maekju announced on the 17th the release of its second new menu item of the year, ‘Crispy Tender and Shrimp.’ Crispy Tender and Shrimp is a revamped menu based on a hit item that has surpassed 600,000 cumulative sales at Saenghwal Maekju.

The tender in Crispy Tender and Shrimp features domestic chicken tenderloin coated with Saenghwal Maekju’s unique batter, making the exterior crispy while the inside remains juicy, moist, and tender. The shrimp has a soft and tender shell, allowing it to be eaten whole from head to tail, fully preserving the shrimp’s distinctive savory flavor. Thick wedge potatoes are served alongside, offering three different tastes in one menu item, boasting excellent cost-effectiveness.

The sauce is a spicy chunky salsa with a rich fresh tomato flavor. Its natural umami harmonizes perfectly with the crispy tender, shrimp, and wedge potatoes. The beer that pairs well with Crispy Tender and Shrimp is ‘Red Rock Lager.’ Sold as ‘Jinjja 500’ at Saenghwal Maekju, Red Rock Lager’s smooth caramel malt aroma enhances the rich umami of the shrimp, while its sparkling carbonation cleanly cuts through any lingering greasiness in the mouth.

In line with the new menu launch, an event has also been prepared. Starting from the 18th, at over 80 Saenghwal Maekju locations nationwide, customers who order the Crispy Tender and Shrimp set with Red Rock Lager will receive a 3,000 KRW discount and a limited edition ‘Red Rock Stainless Steel Cup’ as a prize.

This content was produced with the assistance of AI translation services.