Yeogyeonghyeop-Lotte Shopping eCommerce Sign MOU to Support Online Sales Channels for Women-Owned Businesses

[Asia Economy Reporter Kim Bo-kyung] The Korea Women Entrepreneurs Association announced on the 17th that it has signed a business agreement with Lotte Shopping e-Commerce to expand online sales channels for women-owned businesses.

This business agreement was promoted to discover excellent products from women-owned businesses through cooperation between the two organizations, and to improve consumer awareness and corporate sales through marketing and sales channel support.

The main contents of the agreement include ▲holding LotteON entry training and MD consultation meetings ▲planning marketing and operating discount events to promote product sales ▲consulting on online sales channel support projects ▲providing information and implementing cooperative projects to expand LotteON sellers.

By strengthening the W-Digital Sales Channel Support Package project, a sales channel support project of the Korea Women Entrepreneurs Association, it is expected to help women-owned businesses pioneer digital and online sales channels, thereby contributing to increased sales and securing corporate competitiveness.

Jung Yoon-sook, president of the Korea Women Entrepreneurs Association, stated, "Through this agreement with Lotte e-Commerce, we will support women-owned businesses to respond to the changing trends and secure competitiveness in the digitally transforming market."

Meanwhile, through the W-Digital Sales Channel Support Package project, the Korea Women Entrepreneurs Association supports ▲entry into public home shopping ▲production costs for home shopping insert videos ▲live commerce broadcasts ▲production costs for SNS advertising videos, among others.

This content was produced with the assistance of AI translation services.