Samsung Electronics Adds Mondrian and Kandinsky Masterpieces to The Frame Art Store
Samsung Electronics employees are introducing Piet Mondrian's artwork featured on 'The Frame' at the Samsung Digital Plaza Hongdae store. (Photo by Samsung Electronics)
View original image[Asia Economy Reporter Jeong Hyunjin] Samsung Electronics announced on the 15th that it has added 23 major 20th-century artworks to its lifestyle TV 'The Frame' in collaboration with the Thyssen-Bornemisza National Museum in Spain.
Samsung The Frame features an 'Art Store' function, allowing users to enjoy about 1,500 artworks provided by over 40 famous museums and art galleries worldwide in UHD quality. The newly added collection includes famous works by leading pioneers of abstract painting, Piet Mondrian and Wassily Kandinsky, as well as renowned artists representing the 20th century.
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Sung Il-kyung, Vice President of Samsung Electronics' Visual Display Business, said, "Through this collaboration, viewers can now appreciate a wider range of representative 20th-century artworks on The Frame," adding, "We will continue to enable consumers to experience artistic value in their daily lives through broad collaborations with global art museums and emerging artists."
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