Homeplus to Create 'Meal Kit Zones' in Stores Nationwide... "Making Cooking and Shopping Easy"

On the 11th, models are introducing meal kit products at Homeplus Bucheon Sangdong Branch in Bucheon-si, Gyeonggi-do.

[Asia Economy Reporter Lim Chun-han] Homeplus announced on the 11th that it will open a 'Meal Kit Zone' in stores nationwide, gathering products ranging from various hot pot dishes to steaks, and hold special events.

In the Meal Kit Zone, Homeplus will showcase a large number of 'Homeplus Signature' products. Homeplus Signature is a premium private brand (PB) that offers not only affordable prices but also high quality. Representative products include Beef Bulgogi Mushroom Hot Pot, Beef Brisket Doenjang Stew, Hearty Sundae and Gopchang Hot Pot, and Jeju Black Pork Gan Jjajang.

To commemorate the opening of the Meal Kit Zone, Homeplus is offering a 10% discount to customers who purchase two or more of over 20 promotional products until the 16th. There is also an event where customers who pay more than 20,000 won with a Shinhan Card will receive a 2,000 won gift certificate.

A Homeplus official said, "Due to COVID-19, the number of customers seeking convenient meals has increased, and to meet their needs, we have organized the Meal Kit Zone with various convenient meal products," adding, "We plan to continue expanding the product range by introducing various types of convenient meals reflecting customer needs."

This content was produced with the assistance of AI translation services.