"Lotte Department Store Yeongdeungpo Strengthens Niche Perfumes with Le Cubang and The Different Company Opening"

On the 26th, a customer is looking at niche perfumes from 'Le Cubain' on the 3rd floor of Lotte Department Store Yeongdeungpo in Yeongdeungpo-gu, Seoul. (Photo by Lotte Department Store)

[Asia Economy Reporter Yuri Kim] Lotte Department Store announced on the 27th that it has newly opened the French vegan niche perfume brand 'Le Couvent' and 'The Different Company,' crafted by star perfumer Jean-Claude Ellena, on the 3rd floor of the Yeongdeungpo branch.

The reasonably priced niche perfume brand 'Le Couvent' pursues ingredients derived from nature and 100% vegan components, while 'The Different Company' follows an eco-friendly policy; all 100ml products handled are refillable, and the glass bottles can be reused semi-permanently.

To commemorate this opening, 'Le Couvent' offers a pouch and a sample (1.5ml) with the purchase of a perfume (100ml), and 'The Different Company' provides a miniature perfume (10ml) with the purchase of a perfume (100ml).

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