[Asia Economy Reporter Suyeon Woo] The Samsung Bespoke Cube™ Air is a new-concept air purifier that combines air purification, antivirus capabilities, and design sensibility. Additionally, with the newly applied 3D surround purification and Samsung's unique Wind-Free purification function, it enables clean and quiet indoor air purification 24 hours a day.


In particular, the 'UV Plus Safe Sterilization' system, which includes an electric sterilization system, antibacterial dust collection filter, and UV LED sterilization, reduces concerns about viruses and bacteria. The electric sterilization system causes the electrostatic cover to carry an electric polarity that affects bacteria, and the sterilization cover surrounding the dust collection filter generates an electric field that sterilizes 99% of bacteria captured on the dust collection filter. The antibacterial dust collection filter is made of zinc oxide antibacterial fibers, which suppresses 99.9% of bacterial growth inside the filter and inactivates 96.3% of viruses even when the product is not operating.


The essential purification function of the air purifier is not overlooked. It provides '3D Surround Purification,' which activates air circulation in multiple directions through 5-way three-dimensional intake and 3-way smart output, delivering rapid purification effects. The 5-way three-dimensional intake draws air from five directions on the rear panel (up, down, left, right, and rear), and the 3-way smart output releases purified air in one or three directions depending on the fine dust concentration. The country's only 'Wind-Free Mode' also reduces concerns about wind and noise.



Samsung Bespoke Cube™ Air / Photo by Samsung Electronics

Samsung Bespoke Cube™ Air / Photo by Samsung Electronics

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