SSG.com-AmorePacific Expand Collaboration with Exclusive Products and Promotions

At the JBP agreement ceremony held on the 20th at the SSG.com headquarters in Jongno-gu, Seoul, Gwak Jeong-woo, Head of Operations at SSG.com (left in the photo), and Park Jong-man, Head of Amorepacific Digital Unit, are posing for a commemorative photo.

[Asia Economy Reporter Jo In-kyung] SSG.com announced on the 21st that it signed a business partnership agreement (JBP) to strengthen its partnership with Amorepacific at its headquarters in Jongno-gu, Seoul on the 20th. At the event, Gwak Jeong-woo, Head of Operations at SSG.com, and Park Jong-man, Head of the Digital Unit at Amorepacific, attended as representatives of both companies.

SSG.com has been building a partnership by operating the official Amorepacific store, showcasing representative brands such as IOPE, Laneige, and Mamonde, and selling exclusive products at the Sulwhasoo official store.

Through this business partnership agreement, the two companies plan to jointly develop exclusive planning sets available only on SSG.com, conduct large-scale promotions quarterly, and offer various products to customers. Additionally, Amorepacific content will be scheduled once a month on the live commerce platform 'SSG Live,' and the experience group for the beauty specialty section 'Monday Moon' will be expanded.

Furthermore, they plan to explore ways to utilize purchase data together and provide differentiated delivery services using SSG and dawn delivery, promoting comprehensive collaboration in terms of products, marketing, and services.

Gwak Jeong-woo, Head of Operations at SSG.com, said, "We aim to provide rich shopping content and various customer benefits by strengthening collaboration with Amorepacific," adding, "Based on the close partnership between the two companies, we will carry out several projects to present differentiated services."

This content was produced with the assistance of AI translation services.