Hyundai Department Store Trade Center Branch (Photo by Hyundai Department Store).

Hyundai Department Store Trade Center Branch (Photo by Hyundai Department Store).

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From the 21st, Over 180 Overseas Fashion Brands at 16 Stores Nationwide Including Apgujeong Main Store
10~50% Discount

[Asia Economy Reporter Yuri Kim] Hyundai Department Store announced on the 20th that it will hold the 'Overseas Fashion Season Off' event at 16 stores nationwide, including the Apgujeong Main Store, starting from the 21st.


This event features over 180 overseas fashion brands including men's and women's imported clothing, contemporary, and accessories, offering 2021 spring and summer products at a 10~50% discount off the regular price. A Hyundai Department Store official explained, "This season off has increased the quantity of summer items such as shirts, blouses, and dresses by 20~30% compared to last year."


Hyundai Department Store said that starting on the 21st, about 80 brands including Bally, Jil Sander, and Lanvin will begin the season off, followed by Celine, Vivienne Westwood, Emporio Armani on the 28th, and next month, Thom Browne, Tory Burch, and Comme des Gar?ons will sequentially hold their season off sales.


Popup stores showcasing new overseas fashion brand products will also be introduced by store. At the Pangyo store, until the 6th of next month, a popup store for the Italian luxury brand 'Salvatore Ferragamo' featuring the 'Tuscan Wild Flower' collection will be held on the first floor. At the Trade Center store, from the 25th to the 3rd of next month, a popup store called 'Margaret Howell House Gold Goods' presenting lifestyle items from the British fashion brand 'Margaret Howell' will be operated on the fifth floor.



A Hyundai Department Store official said, "We hope this season off event will be an opportunity for customers to purchase overseas fashion brand products at reasonable prices."


This content was produced with the assistance of AI translation services.

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