Growing with ESG Together with Labor and Management: 'Dlive'

[Asia Economy Reporter Hyunseok Yoo] Jeon Yong-ju, CEO of D’Live, is leading ESG (Environmental, Social, and Governance) management. Basic efforts include labor and management cooperating to carry out local volunteer activities, and actively practicing social responsibility management such as hiring employees dismissed from subcontractors as regular employees.

D’Live recently held a sharing event for marginalized local communities jointly with labor and management. This marks the 10th year since the first event in 2012. They have carried out funding support projects for groups and individuals in need of social assistance, including children and youth in welfare blind spots, people with disabilities, elderly living alone, and multicultural families.

So far, they have worked with local organizations in Seoul’s Gangdong-gu, Guro-gu, Songpa-gu, and Seongbuk-gu to provide various activities for children and youth in need, such as housing, psychological counseling, history and human rights education, safe food, and school uniform support. Additionally, in Seoul’s Gwangjin-gu, Seongdong-gu, and Gyeonggi-do’s Namyangju and Uijeongbu, they have provided funding support to people with disabilities, multicultural families, and migrant workers.

It is common for companies to help marginalized neighbors on their own. However, what stands out in this event is that it is done together with the labor union. D’Live provides the funding, and the union directly finds and supports those in need. This is a community-based “customized support.”

Along with this, D’Live has hired employees dismissed from subcontractors as regular employees and guaranteed employment stability between labor and management. According to the company, this process has become an opportunity for D’Live’s labor and management to build a healthy labor-management culture through mutual dialogue and cooperation. CEO Jeon Yong-ju explained, “Hiring subcontractor employees as regular employees at headquarters has had the effect of increasing responsibility and work attitude toward their duties and has produced sufficient synergy effects for the company.”

These activities are also deeply related to ESG. The social aspect of ESG concerns how a company impacts society. The core is whether the company operates in a way that aligns with social justice.

D’Live’s social contribution activities strongly reflect CEO Jeon’s management philosophy. His “people-centered” management philosophy serves as the foundation for enhancing D’Live’s social value as a socially exemplary company. The core of corporate management is people, and respecting employees can increase corporate value. Although he has extensive experience in advanced industries such as broadcasting, telecommunications, and IT companies, his philosophy surprisingly centers on “people.”

Meanwhile, D’Live was also selected as one of Korea’s top job-creating companies. This system, run by the Ministry of Employment and Labor, selects the top 100 companies that have increased jobs and improved job quality, awarding certification plaques and providing various benefits such as credit rating and interest rate advantages, and exemption from regular labor inspections.

This content was produced with the assistance of AI translation services.