BAT Korea Announces ESG Roadmap

Hadonjun, Director of BAT Korea, is revealing the performance and plans of ESG (Environmental, Social, and Governance) business operations at the non-face-to-face industry expo conference on the 7th. (Photo by BAT Korea)

[Asia Economy Reporter Seungjin Lee] BAT Korea announced on the 7th that it participated in the '2021 Korea Non-Face-to-Face Industry Expo (Ontact Fair 2021)' held at COEX in Samseong-dong, revealing its ESG (Environmental, Social, and Governance) business operation achievements and plans, including directions for promoting eco-friendly businesses.

Kim Eunji, President of BAT Korea, stated, "From the second half of this year, we have set a roadmap for full-scale ESG implementation at consumer touchpoints," adding, "We plan to realize a 'Better Tomorrow' based on proactive eco-friendly business operations and consumer communication."

Hadonjun, Director of Marketing at BAT Korea, who delivered the conference keynote, introduced digital innovation trends and comprehensive eco-friendly product strategies under the theme of 'Innovation in the Global Tobacco Industry Amid the COVID-19 Pandemic and BAT’s Vision for a Better Tomorrow.'

BAT Korea plans to fully launch sustainable business operations through eco-friendly innovations across the entire process, from product manufacturing to distribution, consumption, and disposal. Starting in the second half of this year, solar power facilities installed at the Sacheon factory in Gyeongnam will be fully operational to reduce carbon emissions using eco-friendly energy. The company will also continue active eco-friendly investments such as purifying and recycling factory wastewater.

Additionally, from the second half of the year, BAT Korea plans to practice active eco-friendly activities during product distribution and consumption by simplifying packaging for heated tobacco products and reducing the use of plastic materials. The company also intends to showcase ESG innovation through active recycling policies in the disposal process of electronic cigarette devices.

This content was produced with the assistance of AI translation services.