Koo Bon-jun: "Let the No.1 DNA Take Root Throughout LX"

Koo Bon-joon, Chairman and CEO of LX Holdings

[Asia Economy Reporter Choi Dae-yeol] Gu Bon-jun, CEO of LX Holdings, urged employees on the 3rd, "Let us now root the No.1 DNA we possess throughout all of LX."

He delivered this message in his inaugural address as he officially began his duties that day. CEO Gu said, "I have accepted change as destiny throughout my business career, but new challenges are never easy," adding, "Let us not fear change."

He then highlighted the market positions of major affiliates' businesses, emphasizing, "Within us lies the ‘No.1 DNA’." He stressed, "Let us root the ‘No.1 DNA’ we have throughout all of LX. Let us think fiercely and execute persistently."

Below is the full text of the inaugural address delivered that day.

Greetings to all LX employees.

Today, we embark on our first voyage under the name of LX.

A new beginning always comes with excitement and tension.

I feel the same way.

I have accepted change as destiny throughout my business career,

but new challenges are never easy.

However, let us not fear change.

Within us lies the ‘No.1 DNA’.

We lead the domestic fabless, interior materials, MMA, and forwarding markets.

In our hearts resides a pioneering spirit on the global stage.

We connect technology and daily life, space and living, resources and people, Korea and the world.

Let us now root the ‘No.1 DNA’ we possess throughout all of LX.

Let us think fiercely and execute persistently.

Let us go beyond the domestic market and advance globally.

Through LX’s core values of ‘Connection,’ ‘Future,’ and ‘People,’ let us achieve ‘Connection to a Sustainable Future.’

Dear employees,

Each of you is LX’s most valuable asset and pride.

Let us build a great company together so that LX can be your pride.

Thank you.

This content was produced with the assistance of AI translation services.