PD Kim Tae-ho and Professor Seo Kyung-duk Participate... Grand Prize, Kimchi Documentary 'Kimchi Universe' Production

[Asia Economy Reporter Seungjin Lee] Daesang Jongga Jip announced on the 27th that it will produce the kimchi documentary "Kimchi Universe," which introduces the history, culture, and global status of kimchi, and will sequentially release it on Daesang Corporation's official YouTube channel.

"Kimchi Universe" consists of three episodes: "History," "Culture," and "Globalization." It was co-planned with the World Kimchi Research Institute and enhanced in quality through consultation with Professor Seokyung Deok of Sungshin Women's University, a well-known Korean public relations expert.

Notably, MBC PD Kim Tae-ho participated in the Korean narration, drawing attention. PD Kim Tae-ho has volunteered his talents in various activities, including placing bibimbap advertisements in The New York Times and Times Square. Following bibimbap, he joined the narration of this kimchi documentary with the purpose of properly promoting Korean food worldwide.

The first episode of "Kimchi Universe," released on the 27th and titled "History," reexamines kimchi, which has evolved alongside the history of the Korean dining table from the past to the present. It explores foods that changed human history, such as spices and olive oil, and introduces kimchi that has been part of Korea's history. It details the evolution of kimchi, which has developed in various forms through Korean creativity, and the process of kimchi's evolution to the present using red pepper powder, which had not been recognized as a notable ingredient.

Additionally, the second episode, "Culture," will cover Koreans' unique love for kimchi, and the third episode, "Globalization," will address kimchi's rising global status as a health icon after COVID-19.

A representative of Daesang Jongga Jip stated, "With growing global interest in kimchi, we expect 'Kimchi Universe' to provide accurate information about kimchi domestically and internationally and contribute to fostering pride in kimchi as a traditional Korean food. We will also produce English narration to help people worldwide understand and take interest in kimchi."

Meanwhile, "Kimchi Universe" will also be released on the World Kimchi Research Institute's official YouTube channel, and the institute plans to actively utilize the videos on online channels and major domestic and international events in the future.

This content was produced with the assistance of AI translation services.