Shinhan Bank Opens 'Cafe Sweet 2nd Branch' Job Project for the Hearing Impaired

Social Contribution Project for Job Creation and Promotion of Ethical Consumption Culture for the Hearing Impaired

Jin Ok-dong, Bank President (left), Yoo Ji-ae, Cafe Sweet employee, and Kim Eun-sook, Principal of the National Seoul Agricultural School, are posing for a commemorative photo after the opening ceremony.

[Asia Economy Reporter Kwangho Lee] Shinhan Bank announced on the 26th that it held an opening ceremony for 'Cafe Sweet 2nd Branch,' a job creation support project for the hearing impaired, at Shinhan Square Bridge located on Wangsimni-ro, Seongdong-gu, Seoul.

Cafe Sweet, meaning 'with Shinhan (S),' is a job cafe for the hearing impaired operated with the purpose of providing professional vocational training and job creation for the hearing impaired. It is a virtuous cycle social contribution project that reinvests profits generated through the ethical consumption of Shinhan employees to support barista training and employment for the hearing impaired.

Shinhan Bank supports stable business operations by providing space free of charge for Cafe Sweet operations and donating coffee beans monthly, and plans to expand the hearing impaired job project through additional space support in the future.

The opening ceremony was attended by Jin Ok-dong, President of Shinhan Bank, Kim Eun-sook, Principal of National Seoul School for the Deaf, and Lee Jeong-ja, Director of Seodaemun Deaf Welfare Center, and included an opening commemorative ceremony and donation presentation.

The donation was raised from the profits accumulated over four months since the opening of Cafe Sweet 1st Branch last December, and will be delivered to the National Seoul School for the Deaf to be used for the education of students aspiring to become baristas and bakers.

A Shinhan Bank official said, "With the opening of Cafe Sweet 2nd Branch, not only Shinhan employees but also the general public can support the dreams of the hearing impaired through ethical consumption," adding, "We will continue to promote social contribution activities that can have a positive influence."

This content was produced with the assistance of AI translation services.