Hyundai Motor Q1 Operating Profit 1.65 Trillion Won, Up 91% YoY
Genesis Sales Surge, SUV Sales Also Increase
Vehicle Semiconductor Supply Issues Remain Risk Factor

Hyundai Motor Q1 Earnings Strong "Genesis and SUV Sales Soar" (Comprehensive) View original image


[Asia Economy Reporter Changhwan Lee] Hyundai Motor Company recorded strong performance in the first quarter as sales of high value-added vehicles such as Genesis and sport utility vehicles (SUVs) increased.


On the 22nd, Hyundai Motor announced that it posted sales of 27.3909 trillion KRW and an operating profit of 1.6566 trillion KRW in the first quarter. Compared to the same period last year, sales increased by 8.2% and operating profit rose by 91.8%.


In the global market, Hyundai sold 1,000,281 units on a wholesale basis in the first quarter, marking a 10.7% increase compared to the same period last year.


In the domestic market, sales reached 185,413 units, up 16.6% year-on-year, driven by industrial demand recovery and strong sales of new models such as Tucson and GV70.


Domestic sales of Hyundai in the first quarter were 185,413 units, a 16.6% increase from the same period last year. Genesis sales surged sharply, with domestic sales in the first quarter reaching 32,884 units, a 165.3% jump compared to the previous year.


The share of Genesis in domestic sales also soared vertically from 7.8% in the first quarter of last year to 17.8% in the first quarter of this year. Genesis exports also improved significantly, increasing 277.4% from 3,006 units in the first quarter last year to 11,345 units this year.


This increase in exports is attributed to the positive reception of Genesis in the United States. Total sales combining domestic and export markets in the first quarter reached 997,882 units, up 10.5% year-on-year.


Despite weak sales in some markets such as Europe due to the impact of COVID-19, overseas sales increased 9.5% year-on-year to 814,868 units, supported by recovery in emerging markets such as India and Latin America.


A Hyundai Motor official stated, “First quarter sales increased compared to the same period last year due to the base effect of COVID-19 last year and the recovery of sales in major countries. Operating profit continued to recover despite unfavorable exchange rates, thanks to increased sales volume and improved sales mix.”


The official added, “The expanded sales proportion of high value-added products such as Genesis and SUVs in the first quarter of 2021 compared to the same period last year led to improved profitability.”


Demand Recovery Seen but Management Conditions Still Challenging Due to Semiconductor Issues

Regarding the outlook for the business environment, Hyundai expects demand recovery due to expanded economic stimulus policies in major countries and base effects, but anticipates that difficult management conditions will continue due to global semiconductor supply shortages, ongoing COVID-19 impacts, and rising raw material prices.


In response to the global shortage of automotive semiconductors, Hyundai plans to minimize production disruptions by ▲pursuing alternative component sourcing ▲securing inventory proactively through annual orders ▲flexibly adjusting production plans, but expressed concerns that production disruptions due to semiconductor shortages are inevitable from the second quarter onward.


Furthermore, the sustainability of demand recovery is uncertain due to the resurgence of COVID-19 in emerging countries such as India and Latin America, which had driven sales recovery in the first quarter. External factors such as increased exchange rate volatility and rising raw material prices are expected to pose burdens on business activities.


Meanwhile, Hyundai explained that despite the continued external risks and challenging business environment, it plans to maintain the trend of improving profitability and competitiveness through the successful global market establishment of key new models such as Tucson, GV70, and Ioniq 5.



Additionally, Hyundai intends to make this year the first year of full-scale eco-friendly vehicle sales. It plans to respond to strengthening environmental regulations and solidify its leadership in electrification by launching key models such as the dedicated electric vehicle Ioniq 5, as well as hybrid and plug-in hybrid versions of Tucson and Santa Fe in major markets.


This content was produced with the assistance of AI translation services.

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