Hyundai Department Store Duty Free Shop Participates in Earth Day 'Nationwide Lights Out Event'
Hyundai Department Store Duty Free will hold an eco-friendly campaign, "Every Day Earth Day," from the 22nd to the 30th.
View original image[Asia Economy Reporter Lim Chun-han] Hyundai Department Store Duty Free announced on the 21st that it will conduct an eco-friendly campaign called ‘Every Day Earth Day’ from the 22nd to the 30th.
Every Day Earth Day is a campaign organized by the Ministry of Environment to encourage participation in the nationwide lights-out event held for 10 minutes starting exactly at 8 p.m. on Earth Day. The nationwide lights-out event is held every year on April 22nd with the purpose of saving electricity even for a short time to reduce greenhouse gas emissions, and public institutions, companies, and apartments across the country participate.
Hyundai Department Store Duty Free plans to turn off the ‘digital signage’ installed on the outer wall of the Trade Center branch in accordance with the nationwide lights-out event time on the 22nd. In addition, during the campaign period, it will broadcast a campaign video encouraging electricity saving about 80 times daily through the digital signage. The campaign video was created using lights-out videos directly filmed and sent by about 1,000 customers from the 16th to the 20th.
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A Hyundai Department Store Duty Free official said, “We hope this campaign will help consumers take an interest in practicing low-carbon living by reducing greenhouse gas emissions in their daily lives, even if just a little,” and added, “We will continue to carry out various eco-friendly activities.”
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