Samsung Electronics Strengthens Automotive Business... Targeting 42 Trillion KRW Vehicle LED Market

[Asia Economy Reporter Suyeon Woo] Samsung Electronics recently launched an intelligent vehicle LED module, targeting the vehicle LED market expected to grow to 42 trillion KRW in 2023.

According to industry sources on the 17th, Samsung Electronics is mass-producing the intelligent vehicle LED module 'PixCell LED' and is reported to have supplied a volume equivalent to 310,000 electric vehicles to global automakers as of the end of March.

This LED module is designed to precisely control the headlamps according to the driving conditions of vehicles ahead or oncoming vehicles in the opposite lane. For example, during nighttime driving, it enables more sophisticated control of the headlamps to prevent glare for oncoming vehicles.

Photo by Samsung Electronics

To achieve this, Samsung Electronics utilized an industry-first 'partition wall structure' that erects walls between each segment (the smallest unit of a light-emitting element individually driven within a single LED chip). This minimized light interference and realized a contrast ratio of 300:1, three times higher than conventional LEDs.

Additionally, Samsung Electronics integrated over 100 segments into a single LED chip using semiconductor technology, reducing the luminous area to about 1/16 compared to general intelligent headlamp LED modules while securing the brightness required for headlamps. This enabled simpler designs, reducing the size of headlamps by 30 to 50% and allowing application to various vehicle designs.

As the automotive industry paradigm shifts toward future vehicles such as electric and autonomous cars, the need for vehicle LED development that matches these trends is increasing. The core is to develop LED headlamps that can emit bright light while minimizing the use of electric energy, the main power source of vehicles, and that autonomous vehicles can freely control.

According to market research firm Yole D?veloppement, the automotive vehicle LED market size was approximately $30.9 billion (about 34 trillion KRW) in 2019 and is expected to grow to $37.3 billion (about 42 trillion KRW) in 2023. Hyuncheol So, a researcher at Shinhan Financial Investment, said, "Currently, ultra-luxury cars mainly equip LED headlights, but soon mid-end cars are also expected to adopt LED headlights," adding, "With rapid market growth, the vehicle LED market will become a new growth engine."

This content was produced with the assistance of AI translation services.