eBay Korea Opens Public Recruitment for Sellers in Big Smile Day Event

eBay Korea is publicly recruiting sellers to participate in the year-round biggest discount promotion event, 'Big Smile Day,' for Gmarket, Auction, and G9.

[Asia Economy Reporter Lim Chunhan] eBay Korea announced on the 15th that it is openly recruiting sellers to participate in the year-round biggest discount promotion event, ‘Big Smile Day,’ held on Gmarket, Auction, and G9.

The recruitment period is from the 19th of this month to the 2nd of next month, and any seller active on Gmarket, Auction, and G9 who joined by the 31st of last month can apply. Sellers who apply during the recruitment period will be able to participate in the Big Smile Day event, which will be held for 9 days starting from the 10th of next month, after screening.

Starting this year’s event, participation conditions have been significantly relaxed to allow more sellers to join. Regardless of sales scale, if sellers handle excellent products and have price competitiveness, small and medium-sized sellers can easily participate as the threshold has been lowered. To participate, sellers can access the eBay Korea seller management site, ESM, and click on the seller recruitment banner.

Now in its 7th year, Big Smile Day is the largest discount event held annually since 2017, taking place twice a year in May and November simultaneously on Gmarket and Auction. With its unique discount benefits and product lineup, it has gained word-of-mouth popularity, with cumulative sales reaching 180 million units over six Big Smile Day events up to November last year. As of the November 2020 event, the average daily sales volume reached 3.4 million units, setting a record of about 140,000 products sold per hour.

The event has also contributed to increasing sales for participating sellers. In November last year, the average sales growth rate of sellers participating in Big Smile Day was more than three times (200%) compared to usual.

An eBay Korea official said, “Big Smile Day has produced positive results not only in consumer satisfaction but also in increasing sellers’ sales, leading to a growing number of sellers wanting to participate. This year, with relaxed participation conditions allowing more diverse sellers to join, we expect it to be the biggest event ever.”

This content was produced with the assistance of AI translation services.