Sempio Partners with 11st in Strategic Alliance to Boost Online Sales

On the 30th, at the Sempio headquarters in Jung-gu, Seoul, Lee Gwang-ok, Head of Sales Division at Sempio, Seo Beop-gun, person in charge of 11th Street Mart, and other related personnel attended the JBP agreement ceremony and took a commemorative photo.

[Asia Economy Reporter Seungjin Lee] Sempio announced on the 31st that it has signed a business agreement with 11st and will engage in joint marketing.

On the 30th, Sempio and 11st held a JBP agreement ceremony at Sempio's headquarters in Jung-gu, Seoul, attended by Kwangok Lee, Head of Sales Division at Sempio, and Beopgun Seo, 11st Mart Manager, among others.

Through this partnership, Sempio plans to further strengthen its online sales channels based on differentiated competitive products such as soy sauce and doenjang. Key cooperation items include ▲ communicating with customers in real-time through 11st live commerce featuring Sempio products ▲ expanding items shipped today and enhancing delivery competitiveness in collaboration with online vendor Unitua ▲ participating in the monthly 11st Brand Wannabe event and conducting strategic promotions.

A representative from Sempio's online team said, “Last year, sales through 11st increased by nearly 90% compared to the previous year, confirming the growth potential of online sales. Therefore, we aim to lead online growth by forming a strategic business partnership with 11st, one of the major online platforms.” He added, “We expect excellent synergy between Sempio’s outstanding product quality based on superior traditional sauces and 11st’s expertise in operating online platforms, which will enhance customer satisfaction and lead to mutual growth for both companies.”

This content was produced with the assistance of AI translation services.