InscoBee Signs Exclusive Model Contract with Beauty Specialist Show Host ‘Han Chang-seo’... “Full-Scale Launch of New Product Marketing”

[Asia Economy Reporter Hyunseok Yoo] InscoBee announced on the 23rd that it has signed an exclusive model contract with show host Han Changseo and will actively promote the new bio cosmeceutical brand ‘Biomedica’.

Show host Han Changseo is a 23-year veteran beauty specialist who achieves sold-out sales in every broadcast. Based on his long experience, he accurately understands the psychology of female customers, recommends beauty products that match trends, and sincerely conveys product reviews to customers, gaining attention.

InscoBee is preparing to launch the ‘Biomedica DNA 100 TGF-β1 Serum’ next month. Biomedica is composed mainly of TGF-β1 (Transforming Growth Factor β1), a trans-differentiation growth factor that matches 100% with skin DNA. This is an all-around ingredient present in both the dermis and epidermis of the skin, controlling the overall skin condition. It is attracting attention as a bio anti-aging ingredient.

TGF-β1 has about 270,000 related SCI-level papers and is an essential growth factor for skin tissue regeneration and recovery, widely used in pharmaceuticals. Since it is essential for wound healing such as skin burns and wounds, it is a high-priced ingredient traded at 100 billion KRW per gram based on US raw material trading standards.

A company official said, “The Dermicos brand, launched in 2019, established itself as a premium anti-aging brand by recording sold-out sales on home shopping even without model advertisements,” adding, “Since we signed a contract with show host Han Changseo, known as the god of beauty, for the newly launched Biomedica, we expect to establish its position as a bio cosmeceutical brand in a short period.”

He continued, “Recently, the bio bee venom brand ‘Be Plasty’ recorded a complete sell-out on Lotte Home Shopping, and the dermacosmetic business is progressing smoothly,” adding, “Following the launch of this new brand, we plan to strengthen the product lineup and expand our market share in the domestic and international dermacosmetic markets.”

This content was produced with the assistance of AI translation services.