Hyundai Livart Launches 3 Sofa Models... "Featuring Luxurious Design and Convenience"
Hyundai Livart is launching a variety of new products this spring targeting consumers preparing for marriage and moving. The strategy is to capture the demand of customers who want to reflect their individuality and taste with premium furniture featuring luxurious design and convenience. The newly released sofas include three types: Grandioso M, Prosh, and Plage. Grandioso M is a leather sofa, Prosh is a fabric sofa, and Plage uses both fabric and synthetic (PU) leather. In total, there are 43 modules and 11 colors available across all three models.
The three new sofa models feature wide seats and a couch-style configuration. They are designed in comfortable sizes for lying down, as more people tend to rest lying on sofas. The color options are also diverse. New accent colors include Marsala and Olive Green (Grandioso M), Blue Gray and Pink (Prosh), and Peacock Blue and Green (Plage).
The internal materials have also been upgraded for comfortable seating. The standard Grandioso M uses 40kg high-density foam in the seat cushions, while the recliner version combines 40kg and 30kg foam. The Prosh and Plage models use 4cm memory foam and 40kg high-density sponge, as well as memory foam, respectively.
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A Hyundai Livart representative said, "With the prolonged COVID-19 pandemic increasing the time spent in living rooms, customer demand for premium sofas that offer convenience and interior appeal is rising. We will continue to introduce products with designs and functions that meet these trends."
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