Pulmuone Orgahol Food joins eco-friendly grocery store on 'Naver Jangbogi'

[Asia Economy Reporter Seungjin Lee] The eco-friendly grocery store Orga Whole Foods Bangi Branch is now available online as well.

Orga Whole Foods (Orga), a subsidiary of Pulmuone, announced on the 24th that it is expanding customer touchpoints by joining ‘Naver Shopping’ in response to the contactless era.

Orga plans to list its largest eco-friendly grocery store in Korea, Orga Bangi Branch, on ‘Naver Shopping’ as is. This allows customers who found it difficult to visit the Bangi Branch due to distance to access it through ‘Naver Shopping’.

Currently, about 1,000 products including fresh foods, processed foods, daily necessities, and health functional foods are available for purchase. The plan is to gradually expand to all items operated in the store, including about 200 freshly prepared ready-to-eat foods made in-house, so customers can experience the differentiated products offered at the Bangi Branch.

Orga’s ‘Naver Shopping’ is characterized by the ability to receive products made by experts using eco-friendly ingredients on the same day. The Orga Bangi Branch operates a ‘Manager History System’ where experts with over 15 years of experience in their respective fields such as meat, seafood, bakery, and deli are responsible for everything from raw material selection to quality control.

The meat section provides customized products by cutting items according to parts and uses, based on Orga’s animal welfare standards. The seafood section operates about 50 items, with experts preparing fresh seafood supplied every morning according to customer preferences. Orga’s private brand (PB) products, as well as in-house made deli and bakery items, are also sold.

All Orga products purchased through Naver Shopping are delivered directly from the Bangi Branch. Currently, delivery is available throughout Seoul and parts of Gyeonggi and Incheon regions. Orders placed by 6 p.m. can be received by 7 a.m. the next day via ‘early morning delivery,’ and orders placed by noon can be received by 11:30 p.m. the same day, with two deliveries per day.

Cho Taehyun, Head of Sales at Orga Whole Foods, said, “With this entry into Naver Shopping, more customers can fully experience the differentiated values and products operated at the Bangi Branch without visiting the store. In the future, we will gradually expand the delivery areas so that more customers can enjoy Orga’s fresh organic food and eco-friendly ingredients.”

This content was produced with the assistance of AI translation services.