DGB Daegu Bank's 'IM Bank' Surpasses 1 Million Users
[Asia Economy Reporter Kim Hyo-jin] DGB Daegu Bank announced on the 16th that the number of users of its financial platform IM Bank has surpassed 1 million.
Launched in September 2019, IM Bank is a 'One-app' platform that integrates the existing DGB Personal Banking, DGB Alimi, and DGB Unified Authentication, providing simple and comprehensive financial services.
The platform exceeded 1 million customers within 18 months of its launch. This is based on the number of active customers who logged into IM Bank and viewed more than one page. The number of active customers increased 4.7 times from 210,000 at the end of 2019, and the monthly active users (MAU) also grew 3.7 times from 190,000 at the end of 2019 to 710,000.
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DGB Daegu Bank is conducting the 'Lucky Seven Dream Week' event for IM Bank users until the end of this month. The event targets first-time IM Bank users and customers who subscribe to the best products and services. Every week, LG Tromm Styler and Shinsegae gift certificates are given away through a lottery, and after the event ends, a lottery will be held to award ten 10-don gold calves worth approximately 3 million KRW each.
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