Changwon City Promotes 'Business-Friendly City' Multi-Screen Strategy in the Seoul Metropolitan Area

Since the 1st of this month, Changwon City in Gyeongnam Province has been promoting itself as a "business-friendly city" using multiscreens in the Seoul metropolitan area and other locations.

[Asia Economy Yeongnam Reporting Headquarters Reporter Park Saeyan] Since the 1st, Changwon City in Gyeongnam has been airing strategic investment attraction advertisements targeting the Seoul metropolitan area using multiscreens at Gimpo Airport, Seoul subway stations, and Daejeon KTX stations.

As part of the detailed plan to realize the Changwon economy V-turn, Changwon City is conducting a two-track investment attraction promotion marketing both online and offline.

The content of the two-track investment attraction promotion marketing includes recently promoting strategic advertisements in major areas of the Seoul metropolitan area to publicize Changwon as an attractive investment destination.

By broadcasting investment attraction promotional videos, which were previously limited to the Gyeongnam region, to the Seoul metropolitan area, Changwon promotes itself as a competitive investment environment and a city favorable for businesses.

Additionally, by implementing aggressive promotional marketing that overcomes existing spatial constraints, the city plans to attract investments from promising companies in the Seoul metropolitan area.

Park Myungjong, Director of the Economic and Job Creation Bureau, said, "This advertisement was selected as a promotional target that can achieve low-cost and high-efficiency promotional effects," adding, "We hope promising companies will invest in Changwon, where a competitive industrial ecosystem with business-friendly infrastructure and support policies is well established."

This content was produced with the assistance of AI translation services.