With Prolonged Stay-at-Home, 'Layered Home' Appliances That Enhance Quality of Life Gain Attention
Layered Home Trend: Vacuum Cleaners, Coffee Machines, and Beam Projectors Popular for Comfortable Home Life
As the COVID-19 resurgence continues, more consumers are spending the money they had planned for Lunar New Year on home appliances related to their hobbies and work. The photo shows the Epson EH-TW740 Full HD projector. Photo by Epson Korea
View original image[Asia Economy Reporter Kim Heeyoon] Due to the resurgence of the novel coronavirus infection (COVID-19), this year's Lunar New Year holiday has taken on a non-face-to-face atmosphere, leading to an increase in consumers purchasing high-end home appliances instead of spending on travel expenses for visiting hometowns.
According to related industries on the 13th, the number of customers who purchased high-end home appliances online as gifts during the week leading up to the Lunar New Year holiday increased by 75% compared to the previous week. An industry insider said, "Instead of visiting their hometowns, people are gifting high-end home appliances to relatives or themselves," adding, "Due to the influence of the Omni-Layered Homes trend, home appliances tailored to home lifestyles are gaining attention."
The industry insider also added that as COVID-19 resurges, more consumers are spending the money they would have used for Lunar New Year on purchasing home appliances related to their hobbies or work.
Zip Brush Vacuum Cleaner Popular for Capturing Fine Dust
As staying at home continues, cleanliness has become the most important requirement. With social distancing extended and ventilation difficult due to fine dust, the recently launched vacuum cleaner Avalir 2 ECO by Curly is gaining attention as a product that can efficiently manage household cleanliness.
This product is the only vacuum cleaner sold domestically certified by the American Medical Association for environmental science equipment and comprehensive care systems. Utilizing various tools provided upon purchase, it can clean every corner of the house, even invisible spots. When the 'power head' is attached, its powerful suction and brush roll rotating about 4,000 times per minute tap and suction harmful substances such as fine dust deeply embedded in fabrics, effectively removing them.
A Curly representative said, "When the 'zip brush' is attached, it also helps remove fine dust from coats after going out," adding, "Curly is a vacuum cleaner brand with a 100-year tradition based on NASA technology, and we plan to continue introducing various products that help maintain a comfortable indoor environment."
When Going to Cafes Is Difficult, Turn to Home Cafes... Coffee Machines in the Spotlight
Due to COVID-19, going out to cafes has become difficult recently, and with the increase in working from home, interest in 'home cafes' is naturally rising. Coffee machine brand Breville is capturing the attention of customers preparing home cafes with its recently released Bambino Plus BES500.
This product is equipped with a 'ThermoJet heating system' that allows coffee extraction in just 3 seconds. It also features a low-pressure pre-infusion function, mainly used in professional coffee machines, providing balanced taste and rich coffee aroma at the optimal temperature. Additionally, it has a 1.9L water tank capacity for ample coffee extraction and is detachable for easy cleaning.
Breville explained that the product has gained popularity not only for its functionality but also for its design, having simultaneously won the prestigious Red Dot Design Award 2019 and Good Design Australia 2019.
Increasing Demand for Home Projectors Creating Home Cinemas Instead of Theaters
With theaters inaccessible, the popularity of home projectors that allow people to enjoy movies at home is soaring. Korea Epson introduced the economically priced Full HD home projector 'EH-TW740,' which boasts clear image quality even in bright environments, attracting the attention of home cinema enthusiasts.
The EH-TW740 offers Full HD 1080p resolution providing excellent clarity, and features 'Detail Enhancement' technology that improves visibility of small text and patterns for sharper images. It can project images up to 386 inches and uses Epson's 3LCD technology, delivering 3,300 lumens of both white and color brightness.
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Additionally, Epson explained that the EH-TW740 offers various color modes such as 'Dynamic Mode,' the brightest mode; 'Bright Cinema Mode,' ideal for vivid image projection in bright rooms; 'Cinema Mode,' suitable for watching movie-like content; and 'Game Mode,' best for enjoying game content, allowing users to select the video mode that best fits their environment.
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