Asung Daiso Delivers Happiness Boxes to National Merit Recipients and Veterans' Families

Lee Seong-chun, Commissioner of the Seoul Regional Veterans Affairs Office (left), and Shin Ho-seop, CEO of Asung Daiso, are taking a commemorative photo.

[Asia Economy Reporter Lim Chunhan] Asung Daiso announced on the 8th that it delivered 1,500 Happiness Boxes to national veterans and their families ahead of the Lunar New Year.

The Happiness Boxes were composed of hygiene products such as wet wipes and body wash, as well as kitchen items like kitchen towels and dish detergent. The Happiness Box is Asung Daiso's representative social contribution project that delivers daily necessities to socially vulnerable groups, veterans' families, small business owners, and households affected by disasters, with the contents tailored according to the recipients' needs.

An Asung Daiso official stated, "In celebration of Seol, the great national holiday, we prepared these Happiness Boxes to contribute even a little to everyone having a happy holiday," and added, "We plan to continue supporting local communities in need through various social contribution activities."

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