Son Byung-hwan, NH Nonghyup Financial Group Chairman, Inspects Emergency Operation System During Lunar New Year Holiday

Request for Zero System Failures and Customer Inconvenience During the Holiday Period

On the 4th, at the NH Nonghyup Financial Group headquarters meeting room in Jung-gu, Seoul, Sohn Byung-hwan, Chairman of Nonghyup Financial, inspected the IT departments of affiliates and the Customer Happiness Center operations in preparation for the Lunar New Year holiday and encouraged the related staff.

[Asia Economy Reporter Kiho Sung] Sohn Byung-hwan, Chairman of NH Nonghyup Financial Group, has inspected the emergency system for the Lunar New Year holiday.

According to Nonghyup Financial on the 5th, Chairman Sohn directly checked the IT departments of affiliated companies and the Customer Happiness Center (call center) operations at the headquarters located in Jung-gu the previous day, preparing for possible emergency situations such as concentrated transaction volumes during the Lunar New Year holiday, and encouraged the related staff. This inspection was conducted via video conference considering the COVID-19 situation.

Chairman Sohn ordered, "As the severe COVID-19 situation continues, set an emergency period during this Lunar New Year holiday to ensure thorough system operation and prevent any inconvenience for customers using Nonghyup Financial."

To this end, Nonghyup Bank, the representative affiliate, expects online transaction volumes to increase by more than 40% compared to usual during the holiday period, and plans to set a 9-day emergency operation period from the 9th to the 17th, deploying about 800 staff members and operating a 24-hour work system.

Meanwhile, Nonghyup Bank's Customer Happiness Center announced that it will pilot an AI (Artificial Intelligence) consultation system for automatic loan extension to enhance customer convenience.

For customers using loan products who are eligible for automatic extension, the AI automated system will make calls and handle the extension process instead of a counselor.

An official from Nonghyup Financial said, "The AI consultation system, which automates all stages from call initiation, consultation, review, to extension, is the first of its kind among all financial institutions." Nonghyup Financial explained that through this system, customers can complete the loan extension process, which used to take about 10 minutes, within 3 minutes, significantly reducing processing time.

Chairman Sohn emphasized, "Digital technology must be actively utilized to improve the quality of customer service," and urged, "Since there may be inconveniences for customers experiencing this for the first time, please do your best to listen to customer feedback."

This content was produced with the assistance of AI translation services.