Bomap Selected as MyData Operator... "Preparing Personalized Services"
Increasing the Utility Value of Financial and Non-Financial Data to Gradually Expand Business Operations
[Asia Economy Reporter Ki Ha-young] Insurtech company Bomap announced on the 27th that it has obtained the MyData (personal credit information management business) license from the Financial Services Commission.
Since last year, Bomap has strengthened its security level by introducing security solutions, establishing an information security office, and creating a big data lab, while enhancing in-house data analysis capabilities to build a foundation for the MyData business.
As a selected MyData operator, Bomap plans to actively provide optimized products and personalized services to customers based on financial and non-financial data. In particular, it is preparing personalized services that can proactively respond to expected losses by advancing data analysis algorithms. Additionally, Bomap will serve as a digital partner for financial companies, creating an environment where customers can use insurance solutions on various platforms as needed.
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Ryu Jun-woo, CEO of Bomap, said, "Insurance has higher usability of non-financial data such as healthcare and medical data compared to other financial sectors," adding, "We will go beyond simply comparing insurance contracts by coverage items and expand preventive measures by combining health, asset status, and lifestyle information."
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